I’m really looking forward to participating in this training for writers. Although I only appear in week two I’ll be trying to make it to as many of the other sessions as possible.
This six week course runs 6-8pm at the offices of The Australian Society of Authors from Wednesday 4th July 2012. The course has been convened by Linda Funnell who has more than 30 years Publishing experience. In my opinion the weekly format allows time to gain understanding and experiment between each session.
Week 1: Wednesday 4 July 2012
The growing market for eBooks and recent developments.
Week 2: Wednesday 11 July 2012
Preparing and producing an eBook.Different file formats, restrictions, opportunities. What about illustrations? An index? Service providers offer conversion services for eBook publishers – what do they do and what should you expect?
My session! Anna Maguire, Digital Consultant, Digireado, has more than 20 years’ experience in book production, website management, and digitising and repurposing content.
Week 3: Wednesday 18 July 2012How can I sell my eBook?
Dealing with major etailers- Amazon, iBookStore, Kobo, Book.ish et al- and getting into their stores. Going direct vs using a service provider (such as SmashWords or BookBaby). What you can expect to be paid.
Jim Demetriou, Sales & Marketing Director, Allen & Unwin, has more than 20 years experience in the book industry and up-to- the-minute experience of dealing with etailers.
Week 4: Wednesday 25 July 2012
How can people find my eBook? Metadata and DRM.
Getting your eBook listed in the right places and making sure people can find it. Digital Rights Management – what is it and do you need it?
Airlie Lawson has more than 15 years experience in subsidiary rights, including translation, film, television and digital.
Week 5: Wednesday 1 August 2012
How can I let people know about my eBook?
Promotion and social media. How to make sure people know it’s out there.
Natalie Costa Bir, Web Content Editor, University of Sydney; former Manager, Voyager Online Marketing at HarperCollins.
Week 6: Wednesday 8 August 2012
Stories from the world of epublishing.
The cost for all this amazing information?
6-8pm Wednesdays starting 4th July 2012. Six week course.
ASA Members $295
Member of a Partner Organisation $340
Bookings at the bottom of this page on The Australian Society of Authors site or call 1800 257 121 or (02) 9211 1004